Blog Articles

Grow your business and save time with our marketing services. Specialising in Search Engine Optimisiation (SEO) and Content Marketing, your Marketing Strategist Megyn Carpenter ensures your marketing gets results. Contact Megyn for a complementary assessment of your website and online marketing.

REJUVENATE MARKETING PROMOTION

P’s of Marketing: Promotion

Having considered your basic ‘Ps’, like Product, Price, Purpose and Position, it’s time to look at Promotion. That refers to how you manage your promotions and communications, and includes things like advertising, sales promotions, PR, and direct marketing. For as …

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REJUVENATE MARKETING POLISH

P’s of Marketing: Polish

Don’t for one minute think that once your online marketing strategy is created, you can just sit back and relax. If only life was that simple! In some ways, formulating your strategy is just the beginning. Without Polish, its shine …

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REJUVENATE MARKETING PLACE

P’s of Marketing: Place

Our next ‘P’ is Place – the place where you sell your products or services. The theory that if you build it, people will come, is not always correct. It is more effective to place yourself where those people shop. …

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REJUVENATE MARKETING PEOPLE

P’s of Marketing: People

Why are People one of the most important ‘Ps’ on your list? Because without them, you wouldn’t have a business! ‘People’ refers to your staff and your customers. And how you choose them and care for them will have a …

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REJUVENATE MARKETING PACKAGING

P’s of Marketing: Packaging

Are you surprised to see Packaging so high up the list of ‘Ps’? That’s a reflection of how customer expectations have changed over the last few years. There are several reasons why packaging is so important: FIRST IMPRESSIONS: You have …

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REJUVENATE MARKETING PRICE

P’s of Marketing: Price

One of the hardest tasks in business is to put a dollar value on what you do. Yet Price is one of the most crucial ‘Ps’ in your Online Marketing Strategy. Pricing a service is harder than pricing a product, …

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REJUVENATE MARKETING PRODUCT

P’s of Marketing: Product

The fourth P of Marketing is Product – and it is clearly one of the most important elements of your Online Marketing Strategy. Your product may be an actual item, or it may be a service. It is still referred …

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REJUVENATE MARKETING PURPOSE

P’s of Marketing: Purpose

“The purpose of marketing is to sell more stuff to more people more often for more money in order to make more profit” – Sergio Zyman Marketing is one of those vague words that really means nothing until you quantify …

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REJUVENATE MARKETING POSITION

P’s of Marketing: Position

As we continue our look at the 9 P’s of Marketing, it’s time to review the second ‘P’ – Position. Having defined the Purpose of your Online Marketing Strategy, we now need to find your spot in the market. Back …

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sales and marketing

Marketing is NOT Sales

There, I said it. In my opinion, as a marketing ‘purist’, the sales function of a business starts when a person enquires about a business’s service or product. It stands to reason then, if you do not have a strong …

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